Marks and Spencer revealed their joyful jumper-filled Christmas advert on Instagram this morning and unlike last year, it doesn’t feature famous faces with Holly Willoughby missing from the offering. The 60-second video shows 50 different jumpers as House Of Pain’s iconic track Jump Around plays in the background.
The aim of the Marks and Spencer advert is to support the company’s powerhouse category of knitwear, from the best value £19.50 knits, to beautiful cashmere for gifting this Christmas.
The advert is fairly simple showing customers unboxing jumpers and “jumping around” across the UK.
From friends in the local pub, to school kids at the bus stop, to a family chilling on the sofa, everyone makes an appearance.
Everyone except Holly Willoughby - who featured heavily in last year’s festive advert.
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M&S Christmas advert REVEALED: Fans divided as Holly Willoughby missing from advert (Image: PH • ITV)
M&S Christmas advert REVEALED: The festive offering focusses on jumpers this season (Image: PH)
Nathan Ansell, M&S’s Clothing & Home Marketing Director said, of the advert: “This year our Christmas campaign really brings the changes we’re making at M&S in Clothing & Home to life – it’s all about great style and great value for the whole family.
“We’re backing with confidence our biggest commercial category for Christmas and importantly having some fun with our
customers and colleagues.
“We can’t wait to see the nation Go Jumpers for