The Duke and Duchess of Sussex broke the Guinness world record in 2019 for tallying up one million followers on the platform in the space of five hours and 45 minutes. But nearly a year later their total number of Insta followers lies at 11.2million - the exact same figure totted up by the Cambridge’s in five years. A conspiracy theory laid out in The New York Times has explored how, based on their early performance on the platform, Meghan and Harry should have passed out their in-laws.
After analysing figures, reporter Caity Weaver concluded: “I think something weird is going on with the Royal Family Instagram account.”
She questioned: “Was it coincidence that Instagram popularity appeared to align so unwaveringly with monarchical hierarchy?
“Or was there invisible mischief afoot?”
Meghan, 38, was named the most Googled person in the UK in 2018.
Royal fans have backed a conspiracy theory about the royal couple's Instagram accounts (Image: GETTY)
Royal fans believe something doesn't add up when it comes to the Cambridges' Instagram followers (Image: GETTY)
And between November 2017 and the end of January 2020 searches about Harry and Meghan made up 83 percent of people’s curiosity about both couples.
So why haven’t these numbers been reflected on Instagram?
One theory being explored by fans on social media is that Kensington Palace could be working behind the scenes to prevent Harry outshining future King William online.
One person tweeting under the handle @DAYSfanLA said: “I wonder if Meghan and Harry ‘fans’ believe that more Instagram followers will change the line of succession. It won’t.
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Prince Harry left Meghan and Archie in Canada to return to the UK (Image: GETTY)