The vegan bars claim to be the world’s most nutritionally-dense organic food (Image: Human Food)
This “revolutionary British smart food brand” has created the “world’s smartest food” that can “improve reaction times and decision making by 10 percent.” Who doesn’t want to be quicker and smarter? I certainly do – and some colleagues and family will be thinking I definitely need to be.
The idea of speeding up my reactions and decision making caught my attention.
About two months ago, I joined a cricket club with the intention of playing competitively for the first time in 37 years and was nervous.
As part of the plan not to humiliate myself on the field, I was on a diet, going to the gym and was using vision training website Eyegym to improve my reaction time and decision making.
This was a perfect opportunity to test out Human Food’s Organic Daily Nutrition Bars – and boost my chances of doing more than ok with the bat and ball.
Not only that, creator Ky Wright, who spent four years working with nutritionists, professional athletes and doctors to come up with the formula for his vegan bars, said they were packed with ingredients that would stave off hunger for longer than standard nutrition bars.
They are dense and chewy but tasty (Image: Human Food)
And it’s a subscription service so the bars are delivered to your door, which is also handy in these awkward times where going to the shops is not a simple experience anymore.
The claims improving reaction times and feeling full are backed up by the results of clinical trials at the University of Swansea where participants were put through the Stroop Colour Word Test – where a colour is spelled out in letters of a different shade to the word – eg black written in red lettering.
Human Food have three types of bar.
All contain 20 ingredients and extracts including cacao, maca, ginseng, hemp seeds and omega 3.
On top of this, the red bar is flavoured with goji berries, the green spirulina and yellow is laden with turmeric.
According to Dr Richard Bracken, a sports scientist who carried out the study at the University of Swansea, the turmeric version was the most effective.
In his report he said: “The Yellow Bar demonstrated, compared to the control, a greater number of completed responses, as well as more accurate and faster responses over the entirety of the two hour observation period, with an improvement in reaction time of over 10 percent."
"All bars showed an initial rise in perceived fullness that was sustained throughout the whole two