Ferne McCann sure that her jaw-dropping figure was on full display in a plunging red velvet dress, as joined several other celebrity mums for the Placenta Plus Launch bash.
The First Time Mum star looked incredible in the revealing frock as she arrived for the bash at the Mayfair Hotel in London, which celebrates the launch of the company which sells products made from the placenta.
Also in attendance was ex-TOWIE star Amy Childs, who was showcasing her ample bust in a fitted black lace dress, accessorising her look with pointed-toe heels.
Glammed up: Ferne McCann sure that her jaw-dropping figure was on full display in a plunging red velvet dress, as she joined Amy Childs (right) for the Placenta Plus launch bash
Making sure her sensational cleavage was on full display Ferne looked utterly amazing as she sported the scarlet red velvet frock.
The ex-TOWIE - who is mum to one-year-old daughter Sunday, finished her look with snakeskin ankle boots and her long blonde tresses styled into effortless waves.
Ferne accessorised her look with a chic white clutch bag as she arrived for the launch, and drew attention to her plump pout with just a slick of clear gloss.
Amazing: Making sure her sensational cleavage was on full display Ferne looked utterly amazing as she sported the scarlet red velvet frock
Beautiful: The mother to daughter Sunday, teamed the frock with snakeskin ankle boots and a white clutch bag as she arrived for the event in London's Mayfair Hotel
Sensational: Ferne kept her blonde tresses styled into effortless waves for the event, which celebrated the launch of the company which creates products from the placenta
Placenta is the organ from which the mother connects to the baby to provide nutrition in the womb.
It protects the baby at the end of pregnancy and has been feted in ancient medicine for its qualities.
Key nutrients included in the placenta include stem cells and growth factors, iron, and Vitamins B6.
Kim and Kourtney Kardashian are among the high profile celebrities who have led the trend in eating their own placentas.
Meanwhile, Mad Men actress January Jones credits placenta pills for giving her energy after the birth of her son Xander Dane in 2011.
Alicia Silverstone, best known for her role in Clueless, took placenta capsules after having her son Bear Blue in 2011, calling them 'happy pills'.
Ex-Atomic Kitten star Natasha Hamilton said taking placenta
