Heinz ketchup designed by singer Ed Sheeran raises £1.5k for charity

Heinz ketchup designed by singer Ed Sheeran becomes the priciest bottle EVER as it raises a record £1.5k for charity at auction

By Laura Fox For Mailonline

Published: 00:30 BST, 16 August 2019 | Updated: 00:42 BST, 16 August 2019

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A limited edition Heinz tomato ketchup designed by Ed Sheeran has become the priciest sauce ever, after it sold at auction for £1,500.

The Sing hitmaker, 28, is a longtime fan of Heinz and even appeared in an advert for the brand earlier this year.

The bottles were based on Ed's incredible collection of tattoos, and three sold each raised over £1,000 for the East Anglia's Children's Hospices and Rise Against Hunger when they were auctioned at Christie's in London.

Sold! Ed Sheeran's beloved Heinz tomato ketchup has become the priciest sauce ever, after a custom-made bottle of the condiment sold at auction for £1,500

Sold! Ed Sheeran's beloved Heinz tomato ketchup has become the priciest sauce ever, after a custom-made bottle of the condiment sold at auction for £1,500

Only 150 of the limited-edition bottles have been created, and they all feature a copy of Ed's specially-designed inkings. 

The first three were sold at auction for £1,050 pounds, £1,100 pounds and £1,500 pounds, with auctioneer Arlene Blankers taking control of the sale

Nigel Dickie, Kraft Heinz director of corporate affairs, said the bottles were made to mark Heinz 150th birthday.

'What's special about them is that they have his tattoos on the label,' he said. 'They're part of the label, so it's his sleeve on our sleeve.'

Going once..: Three of the custom-made bottles were put up for auction at Christie's on Thursday, and each raised over £1,000 for charity

Going once..: Three of the custom-made bottles were put up for auction at Christie's on Thursday, and each raised

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