While Nadia Bartel faces a wave of backlash after a video of her snorting 'cocaine' and breaking lockdown went viral, her best friend Bec Judd's career as a social media influencer is thriving.
Just hours after Nadia was dumped by vitamin brand JSHealth for 'not sharing the company's values', Bec uploaded a skincare tutorial as part of a sponsored post for popular beauty brand The Skincare company on Sunday.
Bec, who is considered the 'Queen bee' of the AFL WAGs, thrilled her fans as she shared the secret behind her glowing and youthful skin - a dermal roller and sheet mask.
A tale of two WAGs: While Nadia Bartel faces a wave of backlash after a video of her snorting 'cocaine' and breaking lockdown went viral, her best friend Bec Judd's career as an influencer is thriving. Just hours after Nadia was dumped by vitamin brand JSHealth, Bec uploaded a skincare tutorial as part of a sponsored post for beauty brand, The Skincare company
The mother-of-four has a lucrative deal with The Skincare Company and has partnered with the business for many years.
The post flies in the face of Nadia's fall from grace, after a video leaked online showing her snorting a white powder, believed to be cocaine, and breaking lockdown at a gathering in Melbourne on Thursday night.
On Sunday, JSHealth, a company who sell vitamins and supplements and are popular in Instagram circles, dumped Nadia as an ambassador after she had previously endorsed the brand on her social media.
Dumped: Nadia (pictured) has been dumped by the popular vitamin brand for 'not sharing its values' on Sunday
However, in a post shared to JSHealth founder Jessica Sepel's Instagram page on Sunday, the vitamin merchant went out of her way not to call Nadia by name - instead bizarrely rereferring to her as 'this individual'.
Sepel wrote: 'Today I've had to make a hard decision as the founder and face of my brand, and let go of a brand endorser. I have to stand for what's right.
'We are a health brand who is very serious about aligning with individuals who share the same values.'
Sponsored post: Bec, who is considered the 'Queen bee' of the AFL WAGs, thrilled her fans as she shared the secret behind her glowing and youthful skin - a dermal roller and sheet mask
Ditched: On Sunday, JSHealth, a company who sell vitamins and supplements and are popular in Instagram circles, dumped Nadia as an ambassador after she had previously endorsed the brand on her social media
Was a fan: Nadia had previously promoted the trendy vitamin and wellness company, having spruiked the brand as recently as on August 4
She added: 'In saying that, I'm human and compassion is what the brand has always represented. Mental health is the number one priority here.
'I truly wish this individual strength and peace during this time and although I do not condone what happened, I am a believer that humans make mistakes and we are not a brand who wishes to beat anyone when they are down.'
She concluded: 'I stand for compassion and kindness, regardless of a situation. From female to fellow females - I wish you only peace and strength during this time. May we all find peace, always.'
Update: In a post shared to JSHealth founder Jessica Sepel's (pictured) Instagram page on Sunday, the vitamin merchant went out of her way not to call Nadia by name - instead bizarrely rereferring to her as 'this individual'
Sepel wrote: 'Today I've had to make a hard decision as the founder and face of my brand, and let go of a brand endorser. I have to stand for what's right. We are a health brand who is very serious about aligning with individuals who share the same values'
She added: 'In saying that, I'm human and compassion is what the brand has always represented. Mental health is the number one priority here'. Pictured: JSHealth Vitamins
Nadia had previously promoted the trendy vitamin and wellness company, having spruiked the brand as recently as on August 4.
Earlier on Sunday, JSHealth called out 'an individual who has endorsed our products' in an Instagram post shared on the
