Coleen and Wayne Rooney's son Kai, 13, making a living as a social media ... trends now
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As the eldest son of a football superstar and a high-profile WAG, Kai Rooney was perhaps always destined for fame.
But now it can be revealed that at the tender age of just 13, Kai - who is the son of Wayne and Coleen Rooney - is already earning his own living as a social media influencer.
He has been plugging a series of sports and fashion brands - one of them being his mother Coleen's favourite fashion shop, Cricket.
Nepotism baby: At the tender age of just 13, Kai - who is the son of Wayne and Coleen Rooney - is already earning his own living as a social media influencer
In recent days Kai has been posting about a competition to plug the latest Puma football boots as part of a lucrative deal with the sportswear giant which he signed last summer.
He advertises the brand repeatedly to his 85,000 followers. Recently, he also posted about Puma's back to school range, in which he was sitting on a picnic table alongside a rucksack.
In another post he showed a picture of himself on a billboard in high street chain JD Sports.
Industry sources say that the deal 'won't have been worth hundreds of thousands but would still have been lucrative, especially for someone his age'.
Successful: He has been plugging a series of sports and fashion brands - including Puma and Cricket
However, it is Kai's