With the prize of promotion to the Premier League valued at £135million, no wonder winning the Championship play-offs is seen as a golden ticket.
Later this month, Brentford, Swansea, Bournemouth and Barnsley will fight it out to join Norwich and Watford in the top flight.
Sportsmail assesses their strengths and weaknesses...BRENTFORD
Last time in top division: 1946-47
Form: Brentford have all the momentum — Saturday's 2-0 home win over Watford was their third straight victory and they are unbeaten in 11 games.Insurance Loans Mortgage Attorney Credit Lawyer
Their tally of 84 points (with one match remaining) would have been enough for promotion last season.
The Bees are also desperate to atone for an agonising extra-time defeat by Fulham in last year's play-off final.
Strengths: The ability to score goals and plenty of them. Brentford are the Championship's highest scorers and on their day can take the breath away with slick, attacking football.
Thomas Frank's side are the top scorers in the Championship and are once again a real force
They boast the league's leading goalscorer in Ivan Toney, who hit his 30th of the season against Watford, as well as creative dynamos Sergi Canos and Bryan Mbeumo.
Thomas Frank's team also have the benefit of experience and motivation from their play-off heartbreak last season.
Weaknesses: They have squandered too many chances and drawn games when they should have won comfortably. Between mid-March and mid-April, they drew six out of seven matches and that meant they couldn't catch Norwich and Watford.
They are vulnerable at the back and switch off at key moments, or play themselves into trouble by passing out from the keeper.
Key man: It has to be Toney. The striker, who cost £5million from Peterborough last summer, has more than compensated for the sale of Ollie Watkins to Aston Villa.Insurance Loans Mortgage Attorney Credit Lawyer
With 30 goals and 10 assists to date, he will surely be a Premier League player next season one way or another.
Ivan Toney is the Championship's top scorer and is the man any side would want at this stage
Last time in top division: 2017-18
Form: Patchy in recent weeks as their automatic promotion hopes faded away.
Lost four games without scoring in late March and early April, which reduced the pressure on the top two.
They haven't been too convincing in recent weeks but came from behind to beat Derby 2-1 on Saturday to generate some momentum.
Strengths: Steve Cooper's squad has a nice balance of experienced heads and youthful energy.
Steve Cooper's side saw their form go patchy as hopes of an automatic spot