By David Kent for MailOnline
Published: 17:17 BST, 16 April 2018 | Updated: 17:17 BST, 16 April 2018
Ayr United have done it again, revealing their new kit with a photoshoot starring a topless model wearing just body paint.
The Scottish League One leaders have regularly used a steamy approach to launch their new kit and they have gone for the same tried and tested method ahead of the 2018-19 season.
Former sponsors Bodog, an online betting company, caused a stir when they had the model launch the kit in just body paint over the last two seasons.
Ayr United have once again launched their kits for next season in their now traditional style
The Scottish League One club have hired a topless model to show them off in body paint form