Meta is thinking about opening its own retail stores in an effort to get consumers to understand what the metaverse actually is, according to a new report.
They would allow CEO Mark Zuckerberg and Meta to show off the company's devices, such as its smart glasses, Oculus (soon to be rebranded Meta) virtual reality headsets and video-calling devices more easily.
The stores, which were first reported by The New York Times, are still in the exploratory stage and do not yet have an opening date.
Apple opened its first retail store in May 2001 in Tysons, Virginia and Google has quietly been expanding its retail presence to show off its goods, like the Pixel smartphone.
Mark Zuckerberg and Meta are thinking about opening its own retail stores to educate consumers on what the metaverse actually is
The stores would allow Meta to show off its devices, including smart glasses, virtual reality headsets and video-calling devices
Meta has not yet responded to a request for comment from DailyMail.com.
Last month, CEO Mark Zuckerberg unveiled that Facebook would change its name to Meta (referencing the metaverse), as the company transitions to focusing on a environment where users work and play in a virtual world.
The attempt to escape reality couldn't come at a better time for the embattled brand, which will retain the Facebook name, but Facebook Inc. - the parent company that also owns Instagram and WhatsApp - will now go under the new title Meta.
It will begin trading under the ticker symbol MVRS on December 1.
It includes a new logo depicting a blue infinity symbol and refers to the 'metaverse', the company's new focus to expand beyond its social media apps