Solving this puzzle in 12 seconds is hard, science explains why trends now
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Spring is in the air - and it is also the theme of a blooming brainteaser that is leaving players scratching their heads.
The tricky puzzle shows a sea of pink and purple flowers, along with a small hidden handbag.
Designed by UK-based fashion retailer Quiz, it challenges viewers to find the purse faster than the 12-second record.
Try it out below and let us know in the comments how you fared!
A blooming brainteaser is challenging the public to spot a hidden handbag in the sea of colorful flowers, but also do so in less than 12 seconds
'Still not quite cracked the blooming brainteaser? Here's a clue…think pink,' Quiz said.
There's science behind why you may be struggling to spot the handbag.
Scientists at the University of Washington Health Sciences conducted research to discover how the brain operates when figuring out shapes, from those that are completely visible to those that are mostly hidden.
Studies of signals generated by the brain are helping to fill in the picture of what goes on when trying to recognize shapes.
Such research is also showing why attempts have failed to mechanically replicate the
