Sole Bliss now exports to 38 countries

lisaLisa Kay, Sole Bliss owner (Image: NC)

The move follows a three-fold increase in sales to more than £1million for the company, founded two years ago by fashion accessories expert Lisa Kay, whose mission was to liberate women from the double bind of searing pain and dowdy designs. Renowned for smart looks and forgiving comfort Sole Bliss has become a go-to brand for those seeking elegance for a special occasion or obliged to be on their feet for hours. Famous names spotted in a pair (£149 for its most popular style the chic Carmen) include Dame Helen Mirren and the Duchess of Cornwall.

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Our shoes feel like slippers. When our customers attend an event they no longer dread how they will cope because of their bunions, nor do they waste money on shoes they hardly wear because of the pain. They can anticipate wearing heels or walking easily w

Lisa Kay, Sole Bliss owner

The key to success, says Kay, is in the footwear’s patent-pending technology. Its

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