Baroness Brady is a football chief, as the current vice-chairman of West Ham United FC and former managing director of Birmingham City FC. She was also appointed as the Small Business Ambassador during David Cameron’s premiership and in 2014, it was revealed she would become a Conservative life peer in the House of Lords. She received a CBE too from the Queen for her services to business, entrepreneurship and women in business.
With her wealth of business experience, Baroness Brady has become known as a key advisor to Lord Alan Sugar, even appearing on his television series The Apprentice – the show which takes entrepreneurial hopefuls and puts them through a series of challenges to compete for Lord Sugar’s investment in their start-ups.
In a 2014 Telegraph interview Baroness Brady claimed “the biggest problem facing small businesses in Britain is access to finance”.
Ms Peacock recounted her interaction with the businesswoman: “She is talking of setting up a GoCompare-style website to help small firms know where to go and how to pitch for funds, as well as work out the everyday running of their business, from employment laws to tax breaks for national insurance.”
Baroness Brady said: “Entrepreneurial doesn’t have to mean becoming ‘Mark Zuckerberg’.
Karren Brady (Image: GETTY)
Baroness Brady with her colleagues from the Apprentice (Image: GETTY)
“It’s about going off and spotting opportunity to sell things down the local market – at a higher price than what you paid for them – for £50 here, £50 there and making £10,000 a year.”
Many supporters have pushed for Baroness Brady to become an MP after she announced her loyalty to the Tory Party in 2013.
However, she argued that she prefers being behind the scenes, especially as that means “I haven’t got to explain myself to every member of the public”.
She explained: “If George Osbourne [Chancellor until 2016] genuinely believes that small businesses are the lifeblood of the economy, then we’ve got to do something to help them grow.
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