Ferne McCann has revealed the heartbreaking reason why she is quitting her ITV show My Family And Me - and it was all because of a question her daughter Sunday asked her.
Earlier this month, the reality TV personality, 34, confirmed the next series of her long-running reality series will be her last.
She is best known for her regular appearances on The Only Way Is Essex and has documented her journey from pregnancy and single parenthood to engaged mother-of-two in ITVBe shows First Time Mum and My Family And Me.
But now she is ready to pull the plug after making the 'difficult decision' with businessman fiancé Lorri Haines and six-year old daughter Sunday, her child with former partner Arthur Collins.
She told The Sunday Mirror: 'The point where everything changed was when Sunday actually said to me: 'Am I famous?' A few of her friends had seen her on an advert.
'And I was like: 'Oh I don't know…' It made me feel uncomfortable, because I don't want her to feel she is different...
'After that it felt like a whole different ball game, so I went away and worked out what I was feeling, and it felt like the right time to stop.'
She added that although Sunday has been on the show since she was born, she'd 'never really' watched it and was 'unaware' of the situation - until that question.
Ferne confirmed the news that the show would not be returning to her 2.9 million Instagram followers earlier this month.
She wrote: 'After an incredible 13 series I have made the very difficult decision that this series of @fernemyfamandme will be my last.
'Where do I begin? Firstly by saying a huge, huge thank you to each one of you that have watched my show and been on our family journey with us.
'This show has been such an incredible part of my life for the last seven years and what a ride it has been filming from being pregnant with Sunday to now.
'Your support and loyalty to me and my family has, at times, lifted me more than you will ever know. Thank you.'
Ferne, who is also a parent to 14-month old son Finty with Lorri, added: 'From the day I started filming I have poured my heart and soul in to the series.
'I genuinely feel like I've laughed, cried, loved and lived with you, sharing all the ups and downs.
'This decision hasn't been an easy one, but it feels like now is the right time for a change.
'I made this decision with my children (especially Sunday who has been on this full journey with me) in mind.
'They are my absolute priority and Sunday is now at an age where she is very much her own little person and I want her to go out there and take her own path.'
'I am eternally grateful to every single person who has watched the show, supported us and been there through it all. Thank you from the bottom of my heart.'
Shortly after Lorri, showed his support and praised his wife-to-be to be by taking to the comments.
He wrote: 'Awww it's most definitely been a fun few years! I've enjoyed filming with you and everyone involved.
'I'm so proud of you for making this decision for yourself, the family and especially for the kids. Soooo many bigger things on the horizon which are very exciting. let's gooooo x'
The show, which started life as Ferne McCann: First Time Mum and initially followed her raising first born Sunday, has run for 13 series and 7 years.
The show was retitled in 2023 when Ferne welcomed her second daughter Finty.
Ferne shot to fame in 2013 when she joined the cast of The Only Way Is Essex for its ninth series.
She has since appeared in Celebs Go Dating and I'm A Celebrity, finishing the latter in third place.
